OECD Tourism Trends and Policies 2014

image of OECD Tourism Trends and Policies 2014

This report provides comparative knowledge, both policy and data, through thematic chapters and country-specific policy and statistical profiles. The report highlights key tourism policy developments, focuses on issues that rank high on the policy agenda in the field of tourism and provides a broad overview and interpretation of tourism trends in the OECD area and beyond. The 2014 edition focuses on tourism and growth, and covers 48 countries.

Tourism Trends and Policies is an international reference and benchmark on how effectively countries are supporting competitiveness, innovation and growth in tourism, and sheds light on policies and practices associated with this. It is published every two years.

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Tourism has been one of the fastest-growing sectors of the Icelandic economy and enjoyed further growth in 2010-12. The share of tourism in Iceland’s GDP was 5.9% in 2009. Tourism ranks second in total export revenues with a share of 23.4%, up from 14.4% in 2008, and may soon surpass the fisheries industry to become the leading source of export revenues. International tourism receipts were ISK 105.7 billion in 2012, up from ISK 68.4 billion in 2010. Since 2010, arrivals have increased by 38.7%, and international tourism receipts by 40.0%. Tourism accounted for around 5.1% of total employment in Iceland in 2010.

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