1887

OECD Working Papers on Finance, Insurance and Private Pensions

Selected studies on finance, insurance and private pensions policy prepared for dissemination in order to stimulate wider discussion and further analysis and obtain feedback from interested audiences. The studies provide timely analysis and background on industry developments, structural issues, and public policy in the financial sector. Topics include risk management, governance, investments, benefit protection, and financial education. Previous papers addressing these policy issues are available via http://dx.doi.org/10.1787/19936397.

Anglais

Les enseignements tirés des campagnes d'information nationales sur l'épargne-retraite

Ce rapport examine les travaux préparatoires, la conception, le déroulement, le suivi et l’évaluation des campagnes nationales d.information sur l’épargne-retraite dans différents pays, membres ou non de l’OCDE. L’étude recense les obstacles à une communication pertinente et met en évidence les modèles de bonnes pratiques pour concevoir des campagnes plus efficaces en termes d’impact et plus efficientes en termes d’utilisation des ressources. Le rapport montre notamment que la réussite d’une campagne dépend de la capacité des prestataires à fixer des objectifs réalistes et mesurables, susceptibles d’être atteints dans les délais, de facon rentable et innovante, pour garantir un impact maximal. Le rapport prône également une meilleure évaluation des campagnes d’information, une communication plus ciblée, portant des messages plus clairs.

Anglais

Mots-clés: campagnes d'information, plans de retraite à cotisations définies, éducation financière, fonds de pension, réforme des retraites, culture financière
JEL: G23: Financial Economics / Financial Institutions and Services / Pension Funds; Non-bank Financial Institutions; Financial Instruments; Institutional Investors; O19: Economic Development, Innovation, Technological Change, and Growth / Economic Development / International Linkages to Development; Role of International Organizations; J26: Labor and Demographic Economics / Demand and Supply of Labor / Retirement; Retirement Policies; D18: Microeconomics / Household Behavior and Family Economics / Consumer Protection; G28: Financial Economics / Financial Institutions and Services / Financial Institutions and Services: Government Policy and Regulation; I28: Health, Education, and Welfare / Education and Research Institutions / Education: Government Policy; D14: Microeconomics / Household Behavior and Family Economics / Household Saving; Personal Finance; O16: Economic Development, Innovation, Technological Change, and Growth / Economic Development / Economic Development: Financial Markets; Saving and Capital Investment; Corporate Finance and Governance
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