Effective Transport Policies for Corporate Mobility Management

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Auteur(s):
OCDE, FIT
Date de publication :
31 mars 2010
Pages :
104
ISBN :
9789282102558 (PDF) ; 9789282102497 (imprimé)
DOI :
10.1787/9789282102558-en

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Many companies and other large employers have put in place initiatives to address the traffic-related nuisances generated by their activities and, in particular, the traffic generated by their workers and customers. Such Corporate Mobility Management (CMM) initiatives are the focus of this report which investigates the success factors in individual best practice cases at the company level as well as the roles, if any, public authorities can play in facilitating the uptake of CMM. The report provides guidance to governments on effective strategies for addressing and mitigating the traffic generated by commuter and customer travel.

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    Foreword, Abstract
    Quite a significant number of companies and other large employers have put in place initiatives to address the traffic generated by their activities and, in particular, the traffic generated by their workers and customers. Such Corporate Mobility Management (CMM) initiatives are the focus of this report which provides guidance to governments on effective strategies for addressing and mitigating the traffic generated by commuter and customer travel. The dual focus of the project was to uncover what potential roles, if any, public authorities can play in facilitating the uptake of CMM (see Chapter 3) and to investigate success factors in individual best practice cases at the company level (see Chapter 4). This review was carried out by a consultant (a recognised expert in the field) under the guidance of the JTRC Secretariat and an Advisory Group comprised of 7 countries1. The project builds on the ECMT Round Table "Managing Commuters Behaviour: A New Role for Companies" (Round table 121, 2001) and was partially funded through a grant by Japan.
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    Executive Summary
    One of the core challenges for public authorities is to ensure that transport activity continues to support overall societal objectives, such as the generation of wealth and the provision of high quality access to people, jobs, services and activities while, at the same time, managing the sometimes negative impacts of mobility – including extreme congestion, pollution, noise and climate impacts and other dis-benefits such as reduced liveability in urban areas.
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    Introduction
    One of the core challenges for public authorities is to ensure that transport activity continues to support overall societal objectives, such as the generation of wealth and the provision of high quality access to people, jobs, services and activities while, at the same time, managing the sometimes negative impacts of mobility – including extreme congestion, pollution, noise and climate impacts and other disbenefits such as reduced liveability in urban areas.
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    Role of Public Authorities
    Public authorities seeking to facilitate company-level CMM policies have a wide spectrum of measures from which to select. These measures fall into one of two broad fields: governments can either work to create the right framework conditions for CMM or can work to directly facilitate or mandate the uptake of CMM (see Figure 2.1).
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    Best-Practice Examples of Adopted CMM
    Over the past 10 years, several studies undertaken in the United Kingdom, the Netherlands and the United States. have sought to investigate the quantitative and qualitative impact of CMM initiatives. The main findings of these studies are summarised below...
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    Findings and Conclusions
    This report has focussed on a selected number of case studies of government and private-sector initiatives in support of CMM. These few cases, while not exhaustive, certainly provide valuable insights into – and are representative of – the larger universe of CMM initiatives across the OECD/ECMT region. As such, their analysis can provide important lessons for public authorities seeking to facilitate, or large employers’ efforts to implement, corporate mobility management plans.
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    References
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